Vuitton Taps Brown, Dioriviera Travels Wider, Cornell’s Target Pay – WWD

ALL THE GOOD THINGS: Nicolas Ghesquière has made no secret of his “Stranger Things” fandom, with even a T-shirt bearing a poster of the Netflix series in his spring 2018 collection for Louis Vuitton.

When cast members including Millie Bobby Brown visited the creator’s studio in 2016, speculation swirled that a collab would follow. Six years later, the French luxury house named Brown its brand ambassador, making her debut in an eyewear campaign alongside model Karlie Kloss and singer Lous and the Yakuza.

“I met Nicolas Ghesquière six years ago and since then I’ve been a fan of his work at Louis Vuitton. Today, I am proud and honored to join the Louis Vuitton family. Truly a pinch for me, a full circle moment,” Brown said in a statement.

The 18-year-old British actress, who plays telekinesis Eleven in the sci-fi series, was photographed by Steven Meisel against a terracotta backdrop wearing My Monogram sunglasses and the square-framed LV Moon style.

Millie Bobby Brown
Rob Latour/Variety/Shutterstock

Brown, who is signed to IMG models, has previously appeared in campaigns for companies including Calvin Klein, Pandora, Moncler and Samsung. She also owns a majority stake in her cosmetics and skincare brand Gen Z Florence by Mills.

The Vuitton campaign, which will go live Tuesday, was styled by Joe McKenna, hair by Jimmy Paul and makeup by Pat McGrath. It will appear in print and online until August.

Brown, who frequently wore Louis Vuitton on the red carpet, was nominated for two Emmys for “Stranger Things” and in 2017 won the Screen Actors Guild Award for Outstanding Performance by an Ensemble in a Drama Series with her costars.

In 2018, she became the youngest person to appear on Time magazine’s list of the world’s most influential people. In the same year, she also became UNICEF’s youngest Goodwill Ambassador. — JOELLE DIDERICH

SUMMER SPOTS: Dior expands its reach with its Dioriviera beach collection.

This year, the line — which ranges from ready-to-wear in fluorescent shades inspired by the fall 2022 collection, to parasols, swimming pool mattresses and even skateboards — will be available in new destinations including Bali, Taormina, Italy and Montauk, NY.

Looks from the Dioriviera collection.

Looks from the Dioriviera collection.
Courtesy of Dior

This summer’s rollout, which begins in May and lasts through September, includes pop-ups in Thailand, South Korea, Indonesia, China and Japan, and resort stores in nine destinations in Europe and around, including Ibiza, Mykonos, Bodrum and Paraggi, in addition to Montauk in the United States

The collection will also be sold in seven Dior boutiques in Saint-Tropez, Cannes, France; Monegasque; Marbella, Spain, and Portofino, Capri and Porto Cervo, Italy.

The house’s signature toile de Jouy can be found on skirts, dresses, shorts and swimwear, as well as accessories such as the Dior Book Tote and the Diorcamp satchel. The line also includes Dway mules, DiorAct sandals, ponchos, striped sailor tops, scarves and bucket hats.

Dior began selling a beach collection in a pop-up store in Mykonos in 2018, joining the ranks of luxury brands wooing customers in summer vacation destinations with seasonal products and convenient temporary locations.

Last November, it opened its first winter pop-up at the Cheval Blanc hotel in St. Barths, reflecting the growing synergies between Dior and the hotel division of parent company LVMH Moët Hennessy Louis Vuitton. —JD

CORNELL SALARY: Target Corp. President and CEO Brian Cornell posted total compensation of $19.8 million for the second straight year in 2021 as the discounter grew stronger despite the turbulence of the pandemic.

Brian Cornell of Target

Brian Cornell
Ricky Rhodes

The hot retailer boosted comparable sales by 12.7% last year, on top of the 19.3% gain seen in 2020, when the company received an “essential retailer” boost and was able to stay open during the mandatory COVID-19 closures.

Most of Cornell’s take last year was in stock awards, valued at $13.7 million, though their actual value depends on the company’s share price performance, tying the CEO’s salary to the success of the shareholders.

Cornell also received a salary of $1.4 million, a bonus of $1.2 million, $2.8 million in other incentive bonuses and certain benefits, including $224,997 for private use of the aircraft. company for security reasons.

The company’s proxy statement with the Securities and Exchange Commission details the salary package and also sets Target’s annual meeting for June 8.

And clearly, the retail giant believes it will have a solid report for shareholders at the meeting.

Monica Lozano, lead independent director of Target, described 2021 as a “consecutive year for Target” in a letter to shareholders.

“This was the fifth full year of deep investment in an exceptional team and a long-term growth strategy; it was the second full year of uncertainty over the resurgence of the pandemic,” Lozano said. “Through positive developments, like the widespread availability of COVID-19 vaccines, and unforeseen twists, like rising inflation and global supply chain constraints, the Target team has shown what it means to stay true. to its goal – to grow and win in the market by taking care of all stakeholders.

Lozano added that the company has “many more years of growth potential, resulting from past and ongoing investments,” including in its employees. Earlier this year, Target announced a $300 million investment in salaries and expanded health care benefits for employees, working to bolster its team in a time of intense competition for workers. —EVAN CLARK

PASTRY BEAUTY: Too Faced Cosmetics has unveiled “Bakeup and Makeup”, a pop-up store bringing together Jerrod Blandino’s love for beauty and baking.

“It was really during COVID-19, when we were all trapped in our homes and with nothing to do, and I didn’t have a creative outlet, and I wasn’t with my team or my friends, and Jeremy was upstairs watching ‘Game of Thrones’… That’s not my thing, so I went downstairs and made a teapot, and I thought, ‘I would really like to have a scone. ‘,” said Blandino, who asked what sparked his interest in this new hobby. “It sounded delicious, and I was like, ‘I’m going to try making one.'”

He and his husband Jeremy Johnson founded the beauty company in 1998, before it was acquired by The Estée Lauder Cos. Inc. 18 years later for $1.45 billion, the largest purchase in Lauder history.

“They turned out as ugly as shit, but they tasted delicious,” he continued of the scones. “And I had so much fun doing it, and I put it on Instagram. I just found a creative outlet that I loved. It really reminded me of my day job where I used to put different colors, textures, ingredients together to create an amazing new thing, and it was just like baking.

While playing chef in the kitchen is new to Blandino, he’s long drawn inspiration from food while creating cosmetics collections, bringing a playful edge to makeup with cheeky product names and formulations like scented bronzer. chocolate.

Located at The Grove in Los Angeles, open through May 17, the activation is a purchasable event, featuring Too Faced bestsellers like Better Than Sex mascara, Lip Injection lip gloss and complexion line. Born This Way, as well as the Sweet Peach Palette, Hangover Pillow Balm and the new Too Femme Heartcore Lipstick, a glossy color and lip balm hybrid.

“It’s a wonderland,” Blandino said. “It’s a totally immersive experience for your senses.”

Pop-up Too Faced

A preview of the pop-up.
Courtesy of Too Face Cosmetics

Visitors can also expect Instagram-ready photo moments, featuring decorative cakes from Samantha Ray of The Gemini Bake, and programming with giveaways, mini makeovers and social media contests.

“It’s really about sharing our hearts and sharing our smiles, our interactions and our souls with each other,” Blandino said of the importance of in-person events. “You can’t do that on Zoom. We’ve tried… It’s now in our DNA to be safe and to be aware, to be responsible to ourselves and each other, but it’s time to just live our lives and have fun again and start looking for the best in each other and the best in life.

The pop-up marks Too Faced’s first event since the pandemic began. Per LA County COVID-19 guidelines, masking will depend on the individual. (Although the county currently requires masks in certain settings, such as public transit, it leaves mask mandates up to company or location policy.)

“It’s time to celebrate again and get together in a fun and fabulous way without fear, without worry, without stress,” he added. — RYMA CHIKHOUNE

SNYDER’S LATEST COLLABORATION: Todd Snyder continues to push the boundaries of his longtime collaboration with Champion, this time teaming up with designer Mark McNairy for a limited-edition collection called The Daisy Drop.

The capsule includes 20 styles of varsity jackets, cardigan pullovers, archive-inspired sweatshirts and graphic tees in mesh nylon and other materials, as well as a vintage-inspired sweatshirt cardigan and varsity jacket in tropical wool from the Italian spinning mill Tollegno.

The collection was inspired by ideas that pushed the boundaries of Ivy League clothing – hallmarks of McNairy’s New Amsterdam collection. During his career, McNairy also designed for Woolrich Woolen Mills, J. Press and Pharrell Williams. He was an early proponent of mixing couture and casual wear and promoted it through his 2016 book: F**k Ivy: **and Everything Else.

A capsule look from Mark McNairy for Todd Snyder and Champion.

The line has an irreverent Ivy League sensibility.

“In the 90s, I traveled a lot in Japan, and my first stop was always this Champion store in Tokyo,” McNairy said. “They sold vintage styles that would blow my mind, and I started collecting these cool and unique items, some of which inspired this collection.”

Snyder said he and McNairy struck up a friendship when they both got their start as designers. “We were in the same class of GQ’s top new designers, and I’ve long admired his irreverent point of view and bad-boy attitude,” Snyder said, pointing to “F**K Off” inscribed on the soles of the shoes. branded leather shoes.

The collection launches Thursday at 11 a.m. EST and will be sold on Todd Snyder’s e-commerce site as well as his New York City TriBeCa store, Todd Snyder at the Liquor Store. — JEAN E. PALMIERI

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