Kim Jones revived the Dior CD diamond pattern for summer 2022
At Dior, what is old becomes new again. Or should I say New Look? Probably not. But it’s relatively true: the luxury brand is currently preoccupied with reframing its heritage in a new light.
First there was this pop-up at the Ba-Tsu Art Gallery in Tokyo, recontextualizing Kim Jones’ latest menswear collection as a KAWS- or Koons-scale exhibition, which both exhibited there. It was also a nice twist on Dior‘s artist collaborations – this season, Dior himself is a work of art.
Earlier this month, Dior’s flagship store, 30 Montaigne, reopened. In fact, cross that out – this thing is a Dior sanctuary, not a store, featuring multiple floors of Dior apparel, accessories, artwork, souvenirs, food and assorted accessories drawn from the brand’s nearly 80-year heritage. .
However, there are still more Dior archives to tap into, as Jones demonstrates with the Diamond Summer 2022 CD pattern collection.
Although Christian Dior and his protege Yves Saint-Laurent are better known in popular culture as the men behind Dior, credit goes to the house’s third creative director, Marc Bohan.
Not only did Bohan work tirelessly at the house for three decades, but he also created Dior’s inimitable Monogram Oblique.
Made unforgettable by John Galliano’s tenure at Dior, Dior Oblique was forever etched into our collective memory by Jones and womenswear director Maria Grazia Chiuri, who splashed the motif onto saddle bags, sneakers, shirts and, well, anything they can get their hands on.
Currently, it has become the de facto Dior monogram.
No less important, however, is the Dior CD Diamond motif, created by Bohan in 1974, seven years after concocting Oblique.
As you can see in the archival images above, provided by Dior to Highsnobiety, Dior has used the angular CD Diamond pattern in various applications over the years, translating the pattern into menswear lines like Christian Dior Monsieur and even shoes.
However, CD Diamond has become relatively rare over the past few decades, especially compared to the unforgettable Oblique.
No longer: Jones has revitalized CD Diamond for Summer 2022, adorning sweaters, shirts, shoes and socks with an all-over take on the pattern.
For the true Dior enthusiast, there is a selection of artisan-level accessories that more closely align with the house’s artisanal heritage.
Leather items such as the Saddle bag, the Lock briefcase and the Hit the Road backpack have received meticulous screen-printed paint jobs by Dior artisans, with the repeating CD Diamond pattern applied by hand on each item, available in a range of colors (although arguably best in classic grey).
Kim Jones’ Diamond Summer 2022 CD pattern collection is now available on Dior’s website and flagship stores.