Introducing Gucci 100 pop-ups – V Magazine

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Find a Pop-Up near you to celebrate the 100th anniversary of one of the world’s leading luxury fashion brands.

Find a Pop-Up near you to celebrate the 100th anniversary of one of the world’s leading luxury fashion brands.

Gucci has announced a new series of Pop-Ups featuring the Gucci 100 – a collection curated to celebrate the Maison’s centenary. The centennial celebration takes place under the leadership of Creative Director Alessandro Michele and President and CEO Marco Bizzarri, and aims to connect and engage with clients around the world and their surrounding communities.

Paying homage to the Maison’s status in pop culture, the lyrics of songs from yesterday and today bearing the Gucci name are incorporated into pieces in the Gucci 100 collection. Pop-Up visitors are invited to interact with the display elements that unveil a variety of songs from different decades that have mentioned the brand.

Pop-Ups are located in various locations across the United States and Canada, with those in the Meatpacking District and Miami Design District’s Plaza occupying 18,000 square feet and 5,500 square feet, respectively. The following locations have been announced:

New York’s Meatpacking District, 446 14th Street West

Miami Design District Paradise Plaza, 151 NE 41st Street 3rd Floor

Saks Fifth Avenue New York, 611 5th Avenue

Holt Renfrew Vancouver, 737 Dunsmuir Street, 2sd Ground

South Coast Plaza Jewelry Court, Suite 3333, rue Bristol Sud

Gucci Houston, 5015 Westheimer Road

Gucci Beverly Hills, 347 N Rodeo Drive

Gucci Chicago, 900 North Michigan Avenue

Gucci Atlanta, 3500 Peachtree Road

Gucci San Francisco, 240 Stockton Street

Gucci Toronto, 130 Bloor Street

A digital version of the Pop-Up, the Gucci 100 Digital Pop-Up, is also available through a dedicated platform on the Gucci website and Gucci App. For more information visit the Gucci website.

Credits: Photos courtesy of Gucci.


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